4 Current Trends That Will Keep Shaping The Future of the iGaming Industry

The world of iGaming moves quickly; regulations change, technology advances, and players constantly seek new experiences. With so many influences and factors at play, gaming is an ever-more-thrilling climb to new heights. As leading providers of betting software, we share a few trends we believe will shape the future of the iGaming industry.

The world at your fingertips

Mobile devices have made gambling more easily accessible. The thought of betting or playing games on your way back home on a bus or train is attracting billions. Indeed, the last few years have seen mobile casinos take over their regular online counterparts, with the majority of gaming turnover now being via a mobile device – a turnover that’s only bound to increase. Mobile UX may still relatively be in its infancy, but operators are adapting their products to fit mobile screens, offering the ability to create a truly immersive and personalised experience we predict will drive the future growth of the industry.

Data and Artificial Intelligence (AI)

Nowadays, the combination of data, AI and new machine learning techniques offers the industry the chance to create better player experiences, process data much more quickly and enable companies to adhere to responsible gaming regulations. And the role AI plays in betting software is only expected to continue to increase, playing a huge part in anything ranging from spotting suspicious player behaviour to providing users with personalised experiences.

Promoting Games in Refreshing Ways

A game can boast fantastic mechanics, a riveting theme, and any number of cool features, but with so much content available in an industry that’s in full bloom, presenting the game as is just won’t cut it. We predict companies are going to continue feeling the added pressure and start looking for new, refreshing ways of promoting games that are more likely to entice players.

Cryptocurrencies, Blockchain Technologies & Online Casinos

The likes of bitcoin are already creeping into our daily lives, with more and more businesses choosing to rely on them to conduct payments. It should therefore come as no surprise that the online gambling industry, with its heavy focus on innovation, is starting to see casinos begin to incorporate digital currencies into their payment forms and to reward players.

Offering almost free bitcoin transactions, high-speed processing payments, instant deposits and withdrawals, and guaranteed privacy, definitely makes the gambling experience more appealing and shows there is a future for this form of currency in the industry.

At Betstudios, Technology and Innovation Drive Us Forward

Our passionate and talented team constantly strive to improve our products to keep up with advances and the changing requirements of the industry. Contact us now for more information on how we can help take your iGaming business to the next level with our speedy sportsbook and fully-customisable betting software.

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